Most liked posts in thread: Under achieving

The prices should have been raised the season we got to Wembley, when we didn’t know what league we’d be in. However to have done it on the back of this season would have been idiotic, if we get promoted then we should raise them though, but you can only raise them when you’re seeing success on the pitch if you don’t want to see a big decline in numbers.

 

I think the reason for the thousands not to renew went further than the £20 increase, it was down pretty exclusively to the Edin Rahic factor. Even when we were in the mix there was a sizeable group who would not renew while Rahic was about due to the growing information about how Rahic was running the club.
From what i have read on here and other social media, and speaking with fans personally, i don't believe the £20 drop had any influence on people renewing this season, they would have renewed anyway.

 

PL solidarity pay is £680k in L1 and £450k in L2
The EFL gives each club about the same give or take a bit.

On these figures it’s down by about £500k or so from £1.4m to £0.9m.

A pittance compared to the £4-5m a week the PL piss away on agents’ fees.

 

You’re talking about 20 years ago or more Park. That’s literally living in the past. We can’t continue to base our thinking on outdated ideas or we’ll forever go nowhere. At one specific point in time, because fans had left in droves - BECAUSE THE CLUB WAS GOING BACKWARDS - we had to do something drastic to bring folks back. The idea then seems to have become entrenched that people will only turn up if it’s cheap. How’s it working out? Tickets are still cheap, attendances are down, we’ve been relegated and we’ve hit financial issues again. If we can’t re-examine our thinking now, when can we? Instead of focusing primarily on something that’s low cost, why not focus on something that’s high quality, that people will happily pay the goinng rate for? If we aren’t pay a competitive price, we can’t complain at not having a progressive and competitive club

 

I think the way out has to be well-timed, incremental price increases over a period of probably 3-4 years. It'll need investment from Rupp first and foremost, because the trigger point has to be success on the pitch and demonstration that we have a capable, trustworthy management setup around the club. Deliver a bit of success, increase prices, reinvest, repeat. slow, steady, sustainable. Its a cultural/mindset thing, and that always takes time to change.

 

No me neither! Nothing for years then 18 months of failure because of ER and suddenly we lack ambition.

 

Do disagree with this whole idea of season tickets making the club rubbish, Simple maths, 13,500 * 149 = 2,011,500. if they increased the season tickets by £50 they would have to sell 10,108 season tickets just to match that. On top of that you have less fans who wouldn't buy merch, drinks and food ect.

keeping the price the same was the right decision.

 

There will be around 1.5 to 2mil from season tickets
Match day tickets will generate income too - its £25 on match day and £20 if you buy 24hrs in advance
Sponsorship of club, stands, kits, ball all make revenue
merchandise, food, drink on match days
boxes, suite upgrades, hospitality deals
Ifollow revenue and fees from local radio
corporate events in the function rooms throughout the year

Theres a ton of ways the club makes money to suggest its only £1million a year is way off the mark.

 

You think affordable football is the cause of our problems it’s not much bigger gates bigger takings in the shop more franchise money in catering a far better prospect for sponsorship. Affordable football stands us out and it’s great

 

I agree Rahic & Rupp certainly missed a trick in not increasing the season ticket prices after the Wembley appearance, having said that if Rahic & Rupp had not brought quality in to add to the players we had (as we know they didn't) and tried to persuade McCall to resign, I'm not sure it would have gone down too well.

 

True. The ‘shit’ maths have already been done by the club and they have determined cheaper prices and all the benefits that come with it is a better financial prospect than increasing the price.

 

This season has had many faults at its root. We had a big budget which was completely abused by a mad man. I don’t think it necessary needs a wage bill of 4m to be successful in league one - a well run Bradford City should be able to compete at the top end of league one with a budget nearer 3m.

As with most successful clubs there’s likely an element of subsidising required from the owner to ensure a genuinely big budget. But supporters have to do their bit. We need to be working our way back to a season ticket price of around 250 quid, which would still be one of the cheapest prices in the country. Having a massively underpriced approach won’t sustain any ambition in the longer term unless our owner is happy to keep pumping 2-3m quid in every season, indefinitely.

Personally, I think we have to break this mindset of your average City fan being impoverished and only being able to pay 60% of the going rate.

 

I disagree. There’s been uproar from some, from about October. Even after that, some have defended performances, tolerated and defended that abject performances of Chicksen, NKP, O’Connor and others. It was stark from the early home win against Burton that we were bang in trouble, but it’s only in the last few weeks that some supporters have woken up to the inevitability of relegation.

From others, there’s been uproar ever since Rahic tore up the team after the playoff final. But anyone who called out their concern had as much chance of being derided for not backing the team as being listened to.

 

But it's a small minority that you've picked on FB. From a fan base of 16000 you can't make examples of 10 people on a message board and say that the fans are accepting mediocrity. I've said this before but every club has these sort of fans, to say that we are accepting it because of this small minority is crazy.

It took others longer to click on, myself included as I switched on after the Collins appointment. But you and others are over exaggerating the scale of the minority, I don't think anybody was revelling or accepting us being pushed over every week?

 

- how can we be more demanding as you put it? Boo them off the pitch? I’ve heard quite a few chants if you’re not fit to wear the shirt this season for example.

- Rupp has openly confirmed he will keep putting money in to cover the shortfall. What have you heard that’s different to that? He’s covered this season and will next by the looks of things.

- you cannot use Cullen. He wasn’t our player and loans will always go back to their parent club. The rest we lost because of Rahic not willing to budge on what was offered due to age and also a few wanting to go. Marshall wanted to go down south and Meredith wanted championship football. Wyke went almost a year later to Sunderland. And for decent money for his performances this season. But again. Now Rahic has gone that should change.

- not plural. We have had Warnock call out the food side. And Grayson moan about it being shared and also wanting a perimeter fence built.

We all want what’s best for the club. But as I keep saying, we will get the best with giving the right manager the right tools to succeed. Not by fans “demanding more”

 

Spot On
Our marketing and PR have been as weak as the shambles on the pitch

 

Surely the plan was to invest more than what we could and try to recoup from cup runs - o. I genuinely don't understand the outcry, besides the cheap ticket model we are doing what most clubs do, football simple. Good manager and good players win you games.

 

They didn't keep the price the same, they dropped it from £169

 

IMO they would have got pretty much exactly the same take up, there was no need to drop the price of the already cheapest tickets in the league. If £20 is going to stop you from purchasing a season ticket then i suggest you never will.

 

My group all renewed, even though there's been a lot of blobbing recently. I think we'd have lost a few if prices had gone up. Had tickets gone up to £200, I reckon you'd be looking at about 10-11k sold to give 0-10% more ticket money and a 20-25% loss on commercial revenues - a lower overall result.

The drop in price was a signal that the Rahic era was over and they were trying to get things back on track. It probably encouraged a lot more to renew and a few to come back.