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Next seasons shirt sponsor

Discussion in 'City Talk' started by Kopendin1964, Sep 19, 2025.

  1. Kopendin1964

    Kopendin1964 Impact Sub

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    Here is an extract from an article today in The Athletic by Richard Sutcliffe (ex T&A). It’s behind a paywall so I can’t post it in full. What stood out was the amount of income we are generating (the commercial team are doing great) and this new shirt sponsor lined up for for next season:

    “Commercial and sponsorship income has played a big part in that rise, with club coffers set to be swelled by an estimated £2.1million this season, while an unnamed American company has already been lined up as a back-of-shirt sponsor on a three-year deal that will kick in next summer”

    Are companies/people starting to note our potential?
     
  2. Storck

    Storck Regular Starter

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    More interested that someone is paying £700k a year for the back of the shirt. JCT must be paying more for the front.
     
    Wakefield Bantam likes this.
  3. Sergio Pinto III

    ⚽ P.L.25/26 Entrant

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    Way I read it was commercial income is at £2.1m a season currently....
     
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  4. Gardscoigne

    Gardscoigne Squad Player

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    Commercial income as a whole is £700k, not just shirt sponsorship
     
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  5. Onside

    Supporter ⚽ P.L.25/26 Entrant

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    KFC?
     
  6. Hulmebantam

    Supporter ⚽ P.L.25/26 Entrant

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    I think Chicken Tonight is a UK brand, so probably not that.
     
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  7. Bradford End

    Bradford End Impact Sub

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    Incorrect!
     
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  8. Storck

    Storck Regular Starter

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    That will teach me not to read it properly. I thought it sounded a lot for the back of the shirt
     
  9. Storck

    Storck Regular Starter

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    £2.1m? I think I led them astray with my £700k for the shirt per year which would be nice
     
    Gardscoigne likes this.
  10. Jordan

    World Cup 26 ⚽ P.L.25/26 Entrant

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  11. Kevin1954

    Supporter World Cup 26 ⚽ P.L.25/26 Entrant

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    Excellent articles, both of them……
     
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  12. Sergio Pinto III

    ⚽ P.L.25/26 Entrant

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    Popeyes Chicken
     
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  13. HaworthBantam99

    HaworthBantam99 Emergency Backup

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    The American market is certainly a good area for the club to explore, as it could lead to increased merchandise sales in America with our increased global awareness through this new sponsor.

    Also, especially as there are more Americans wanting to invest in English football, it could lead to potentially some American investment through a minority stake or even a full takeover. Not saying Rupp will sell, or any parties would be actually interested due to this sponsor, but with Football, you never know.

    I certainly don't mind Rupp now, as he's put his money where his mouth is and we are on a positive path.
     
    WIBSEY GAWBER and FrenchBantam like this.
  14. Gardscoigne

    Gardscoigne Squad Player

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    Correct, I did mean £2.1m in total, not £700k. I can’t blame you tho, easily confused
     
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  15. Rogered Tart

    World Cup 26 ⚽ P.L.25/26 Entrant

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    Hahahaha Sparks and his Speedboat/oil tanker analogy. He's been using that for years, i know a couple of people who have been for an informal chat in his office years back and he used it then. Turning the oil tanker around does take years but thats based on admitting where your failures are and a huge slice of luck. His biggest decision has been to bring David Sharpe in, now the club seems to finally have a coherent recruitment policy to go with a manager who has worked out a system to use them. Wasn't always the case under Sparks, fliting from manager to manager because the guy paid to run the oil tanker company was out of his depth.
    This ain't an attack on Sparks as such, i think he's doing the job he was recruited for after some rocky years. But the biggest credit that seems a little overlooked in the article is that it was the clubs fans sticking by the club when it was on its arse that allowed us a competitive budget when Rupp took little notice, both he and Sparks can now ride the waves of success but without that fanbase this club is nothing.
     
    CRASS, RCarol, Bronco and 8 others like this.
  16. Faithful Bantam

    Faithful Bantam Squad Player

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    We've spent so long in the wilderness, to be seeing an experiencing a genuine resurgence, and for that resurgence to be getting more and more attention is heart warming. What's key, is that we use this momentum as a catalyst for continued progression, investment and whether it's this year or next (or the next) that we get this club back into the championship
     
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  17. Klaatu

    Supporter World Cup 26 ⚽ P.L.25/26 Entrant F1 2026 Entrant

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    What about this one maybe?

    "Chick-fil-A is expanding into the UK market, opening its first permanent restaurants in Leeds and other cities, with plans to launch five UK locations within two years. This follows a previous, unsuccessful attempt to enter the UK in 2019. The company plans a significant investment of $100 million over the next decade to establish its presence, offering popular items like the original chicken sandwich, nuggets, and waffle fries. A new Chick-fil-A restaurant is set to open in Leeds this autumn, marking the start of the brand's renewed UK expansion. "
     
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    Hulmebantam likes this.
  18. Hulmebantam

    Supporter ⚽ P.L.25/26 Entrant

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    Interesting. That could be a possibility.
     
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  19. Rogered Tart

    World Cup 26 ⚽ P.L.25/26 Entrant

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    Always strike while the iron is hot as they say. Important now we strive for continued growth as a business, filling those empty seats, aiming for more full houses, looking into more corporate seating etc.
     
  20. Tennesseebantam

    Supporter ⚽ P.L.25/26 Entrant

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    Not impressed with the needlessly dismissive “small pre-match protest” comment. I think (personal opinion only) that the protest was significant in the change of approach.
     
    bantam2708, RCarol, Storck and 13 others like this.

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